Monday, August 30, 2010

THE RESULTS ARE IN, CUSTOMERS ARE HAPPY WITH CAPTIVE

In late July, Captive conducted a comprehensive customer survey that measured the company’s performance in areas such as content selection and quality, technical support, ease-of-use, and installation quality. The survey went out to several hundred customers of Captive Indoor Media, and they were given one week to respond.


A few key findings from the survey include:


  • Overall Ease-of-Use: 90.5% Good or Excellent

  • Technical Support: 94.3% Good or Excellent

  • Content Quality: 92.5% Good or Excellent


Other Highlights

  • 76.1% of customers indicated that they spend less than 5 hours per month managing the system

  • 96.2% of customers indicated that they would be likely or certain to use Captive in the future



In total, the survey responses validated the quality of Captive’s software, content, and service. In addition, it provided insights that will enable Captive to continue strive for excellence in all areas of its business.


Hyper Smash